Jelly Belly Candy Company offers 50 official flavours and I had the pleasure of sampling 10 of those 50 famous flavours. Jelly Belly were introduced to Britain in 1985 and have been nominated one of the coolest brands in the UK year on year. Some of London's highest retailers stock these delicious treats Including such stores as Harrods and Hamleys.
As well as the huge variety of flavours Jelly Belly also try to incorporate fun into their product by creating such games as 'BeanBoozled'. These beans are a collection of 16 look-a-like flavours, meaning that for every nice flavour there is a not so nice counter part - some are so crazy you wouldn't believe it! While the others are the delicious Jelly Belly beans we have come to know and love. Flavours within this game are shockingly authentic. The beans all look identical and every bite will be a surprising dare.